The company's sleek, white-plastic vaporizer heats marijuana just enough to release the active compounds while stopping short of actually burning the plant. Users breathe in the vapors released through a canister, and the marijuana comes in small, single-use "pods" that are independently filled by legally authorized growers.
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CannaKorp is officially focused on the medical marijuana market. But executives acknowledge that legal recreational use has potential to expand their customer base. "We’re a company that’s medically oriented," Bourque said. "However, we know that the recreational market is going to go crazy over this, and we like that."
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